Monday, July 22, 2013

Magenta: Answer

Cinéma Louxor, 1920-21. 
170, boulevard Magenta. 10th arrondissement. 
Metro: Barbès-Rochecouart

Photo: Anita Braham, Bryanna Tramontana, & Dustin Beck

Reopened in 2013 after an extensive €25m ($33m) restoration, the Louxor Movie Theatre is our last example of Egyptomania. It was built in 1920-21, even before the discovery of King Tut's tomb (1922), which inspired its own revival of Egyptomania. James Stevens Curl points out that the Egyptian-revival style had long been associated with advertising and silent films (Curl 2007, pp. 374-75)--both of which clearly inspired this creation of what The Economist recently called "Luxor-on-Seine." 

Photo: Ali Terndrup and Beth Plakidas

Egyptianizing motifs abound, including lotus capitals, solar-disks in wrought iron, a cavetto cornice over the entryway, and stunning mosaic dadoes teeming with lotus and papyrus plants in bud and in flower. 


Photo: Anita Braham, Bryanna Tramontana, & Dustin Beck

Photo: Ali Terndrup and Beth Plakidas

                           Check out what's playing while you're in Paris!

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